This blog post is provided by Statistics Canada who is responsible for producing statistics that help Canadians better understand their country — its population, resources, economy, society and culture.
As more consumers shift spending from physical stores to online merchants, e-commerce has dramatically changed the way retailers reach customers, making it faster and easier for consumers to make purchases on the fly while avoiding the hassles of going to the store.
As such, e-commerce sales in Canada by retailers reached $7.7 billion in 2012, up from $6.6 billion in 2011 according to the Annual Retail Trade and the Annual Non-Store Retail Surveys. At 16.3%, retail e-commerce sales grew at over five times the pace of the overall growth in retail trade (+2.9%). Retail e-commerce sales accounted for 1.5% of total retail sales in 2012, up from 1.4% in 2011.
On a comparative basis, retail e-commerce sales in the United States accounted for 5.2% of its total retail sales in 2012.